Heritage
Founded in France in 1847. Historic Icon: >100 years, continuous legacy, major horological impact
Cartier is a master of watch design, known for iconic shapes like the Tank and Santos. It stands apart through its jewelry heritage, design-first approach, and ability to create timeless, elegant watches with strong cultural significance.
Cartier is owned by Richemont
Pricing & value
Retail Price range for most watches = € 3000 to 50000
Value for money when purchased at Retail Price: Neutral: market aligned
Value retention: Good retention: stable resale
On Chrono24: 11'982 listings of pre-owned automatic or manual winding wristwatches from EUR 1200
Design philosophy
Design-Led: aesthetics-first, fashion influence
Predominant watch style: Dress
Other available watch style(s): Casual
Rating (1 to 10)
8 Brand reputation - High Credibility / Design-Led Horology
8 Quality of materials, finishing, dial
7 Quality of watch movement (reliability, accuracy, complications, finishing)
8 Icon / trendsetting / innovative
(*1) Net weighted rating = [brand reputation + quality of materials + quality of movement + looks + icon-trendset-innov/2 + value-for-money/2 + value retention/2] / 5.5
Value-for-money: 9 Outstanding, 7 Strong, 5 Neutral, 3 Weak
Value Retention: 8 Strong, 6 Good, 4 Moderate, 2 Weak
