Heritage
Founded in Switzerland in 1976. Modern Established: 20-50 years
Paul Picot is a niche Swiss brand focused on classical designs and limited production. It appeals to traditionalists seeking understated watches.
Paul Picot is owned by Independent
Pricing & value
Retail Price range in EURO from 3000 to 10000
Value for money when purchased at Retail Price: Neutral: market aligned
Value retention: Weak - heavy depreciation
On Chrono24: 199 listings in May'26 of pre-owned automatic or manual winding wristwatches from EUR 600
Rating (1 to 10)
Brand credibility among watch enthusiasts: 6 - Mixed / Fashion-Leaning or Revival
Quality of materials, finishing, dial
Quality of watch movement (reliability, accuracy, complications, finishing)
Icon / trendsetting / innovative
Total score (including impact of value for money & value retention)
