Heritage
Founded in Switzerland in 1888. Historic Icon: >100 years, continuous legacy, major horological impact
Atlantic is a legacy Swiss brand known for accessible, classic watches, particularly popular in Eastern Europe. It distinguishes itself through heritage positioning and affordability rather than technical innovation, offering traditional designs with reliable Swiss movements.
Atlantic is owned by Independent
Pricing & value
Retail Price range for most watches = € 400 to 1500
Value for money when purchased at Retail Price: Strong: fair pricing / good value
Value retention: Weak - heavy depreciation
On Chrono24: 53 listings of pre-owned wristwatches from EUR 130
Design philosophy
Classical / Traditional: conservative, timeless
Predominant watch style: Casual
Other available watch style(s): Dress; Diver
Rating (1 to 10)
5 Brand reputation - Mixed / Fashion-Leaning or Revival
6 Quality of materials, finishing, dial
6 Quality of watch movement (reliability, accuracy, complications, finishing)
2 Icon / trendsetting / innovative
(*1) Net weighted rating = [brand reputation + quality of materials + quality of movement + looks + icon-trendset-innov/2 + value-for-money/2 + value retention/2] / 5.5
Value-for-money: 9 Outstanding, 7 Strong, 5 Neutral, 3 Weak
Value Retention: 8 Strong, 6 Good, 4 Moderate, 2 Weak
