Heritage
Founded in USA in 1875. Historic Icon: >100 years, continuous legacy, major horological impact
Bulova is known for innovation in electronic timekeeping, including the Accutron and Precisionist movements. It stands out through technological experimentation and accessible pricing, blending heritage with modern quartz advancements.
Bulova is owned by Citizen Group
Pricing & value
Retail Price range for most watches = € 300 to 1500
Value for money when purchased at Retail Price: Neutral: market aligned
Value retention: Weak - heavy depreciation
On Chrono24: 467 listings of pre-owned automatic or manual winding wristwatches from EUR 200
Design philosophy
Design-Led: aesthetics-first, fashion influence
Predominant watch style: Casual
Other available watch style(s): Dress; Diver; Race / Motorsport
Production
Watches are produced in Switzerland / Asia
Estimated quantity of watches annually produced or sold: 500,000-1,000,000
Quality of materials and finishing: Entry: industrial finishing.
Rating (1 to 10)
3 Brand reputation - Entry Level
4 Quality of materials, finishing, dial
3 Quality of watch movement (reliability, accuracy, complications, finishing)
4 Icon / trendsetting / innovative
(*1) Net weighted rating = [brand reputation + quality of materials + quality of movement + looks + icon-trendset-innov/2 + value-for-money/2 + value retention/2] / 5.5
Value-for-money: 9 Outstanding, 7 Strong, 5 Neutral, 3 Weak
Value Retention: 8 Strong, 6 Good, 4 Moderate, 2 Weak
